Vincent Building, Cranfield University

Innovate to Elevate: Get future ready by embracing technology and sustainability

At Cranfield University, we're delighted to be hosting our annual entrepreneurial conference, VentureDay, bringing together entrepreneurs, SME owners, investors, and academia for a day of learning and networking.

Throughout the day, you'll have the opportunity to hear from key stakeholders in the entrepreneurial ecosystem about a range of topics including sustainable marketing strategies to financing the future.

Connect. Inspire. Grow.


08:30 - 09:00 | Registration - Unconference: Propose sessions
09:00 - 09:30 | Welcome and intro to the day
09:30 - 10:30 | Panel - Get ready for the future by embracing technology and sustainability
10:30 - 11:00 | Tea and coffee - Unconference: Propose sessions
11:00 - 12:00 | Parallel sessions
12:10 - 13:00 | Keynote address - Margaret Manning, Senseful AI
13:00 - 13:45 | Lunch and networking - Unconference: Vote for sessions
13:45 - 14:45 | Parallel sessions
14:45 - 14:55 | Unconference: Winning sessions announced
14:55 - 15:10 | Tea and coffee
15:10 - 15:55 | Unconference: Unleashing the power of collective thinking
15:55 - 16:10 | Tea and coffee
16:10 - 16:20 | Unconference: Reflections and learnings
16:20 - 17:10 | Keynote address - Adam Nemenyi, Sentry Aerospares
17:10 - 17:15 | Formal close followed by drinks reception

Cranfield 50

Parallel sessions

11:00 - 12:00 | Parallel session one
Sustainability: Demand switching: Sustainable marketing strategies for green growth (workshop)
Technology: Harnessing AI to supercharge your business (panel)
Entrepreneurship: The future of work (workshop)

13:45 - 14:45 | Parallel session two
Sustainability: Impactful communication: How to influence and interest your stakeholders (panel)
Technology: Industrial revolution 4.0: What does the future of technology hold?
Entrepreneurship: Financing the future: The impact of technology and sustainability (panel)


Be part of VentureDay history, as we host our first Unconference session. 

Unconferences empower attendees to take control of the session, share their expertise, and provide an opportunity for attendees to engage in an unfiltered exchange of innovative ideas. 

How does it work? 
1. Propose session themes for the Unconference in the morning.
2. Vote for the session theme that excites you most.
3. Sessions with the most votes will be announced after lunch.
4. Lead or take part in a session of your choice in facilitated small groups to exchange ideas and connect with others. 

What do I need to do? 
You could play it loose or come prepared with some ideas! To kickstart your thinking about a session you could run, ask yourself: 
- What challenges and opportunities are particularly interesting or relevant to your business? 
- What are you struggling with that you would like to get input on from your peers? 
- Do you have any success stories you want to share? 

Use your answers to these questions to think of potential session themes to propose. 

Previous sessions asked questions like these: 
- B-Corps: Boon or bane?  
- How I got my suppliers to innovate to cut my carbon emissions. 
- Why don’t businesses care enough about the planet? 
- What I learned from accidentally greenwashing… 
- Everything we should have learned at school but didn’t!  
- Is AI going to put me out of business? 

It’s a really empowering, compelling way to approach a conference - the more you put in the more you get out.

Keynote address

12:10 - 13:00

Margaret Manning
Chief Operating Officer at
Senseful AI

Margaret founded Reading Room digital consultancy in 1996, before the dot com boom, at a time when naysayers were predicting the imminent demise of this “internet thing” and proved those naysayers incorrect!  

Reading Room grew to become a global, award winning consultancy with offices in the UK, Singapore, Australia and Thailand and winning awards for excellence (Forrester Wave™ Top 10) and Fast Growth (Sunday Times Tech Track) before it was sold in 2015. Margaret led an MBI to purchase the Singapore and Australian businesses, growing these and selling to EY in 2019.

Her degree in cognitive psychology, specialising in artificial intelligence, alongside her management consultancy background with PWC have led to a keen interest in how businesses can successfully adapt to take advantage of waves of technology and social change.

In recent years Margaret has delivered keynote speeches at events in the UK, Australia, and many ASEAN nations on a range of topics including women in business, entrepreneurship and Agile Business process. She was sponsored by the Singapore government to host a series of ‘business clinics’ as part of a mentoring program for young Singaporean entrepreneurs.

Margaret received an OBE was for services to British export and remains committed to supporting SME’s to innovate and succeed nationally and internationally.

Keynote address

16:20 - 17:10

Adam Nemenyi
Founder and Group Chief Executive Officer at
Sentry Aerospares

After graduating from business school, Adam founded Aerospares 2000, a leading aftermarket supplier of aircraft spare-parts, in 2003. Along its journey, Aerospares 2000 experienced tremendous growth and was recognised as a scale-up for numerous years. It also received several awards recognising its industry-leading service and quality levels, including the prestigious Queen’s Award for International Trade in 2017.

In 2019, Aerospares 2000 secured private equity investment and Adam was instrumental in the transformational acquisition of Sentry Aerospace in 2022. Under his leadership, newly merged entity, Sentry Aerospares, has firmly established itself as a global leader.

Since completing the BGP, Adam has maintained a close relationship with Cranfield. In 2022, he spoke on the BGP program and shared his journey as part of the Bettany Centre Speakers Series. In 2023, he returned to give a three-hour talk during the MBA Kobe study visit.

As well as delivering an annual lecture for the Air Transport Engineering - Maintenance Operations course, Adam also serves as a visiting lecturer at Cranfield School of Management, covering entrepreneurship and airline supply chain management. He is a Fellow of the Royal Aeronautical Society.

Meet your motivational speakers

Bettany Centre for Entrepreneurship

We focus on the study and facilitation of entrepreneurial growth and aim to unlock the entrepreneurial potential of high growth businesses by closely linking research, education and practice. We also act as the Entrepreneurial Hub for Cranfield University to provide entrepreneurship support to all students, faculty, and staff across campus.


Business Group

Our mission is to ensure current and future business leaders develop the knowledge and skills to embed sustainability in core business so that they can reduce risk, reduce cost, increase trust and drive growth through the development of innovative products, services and processes.